Event Date: 09/13/2017 (2:00 pm EDT - 3:00 pm EDT)
What matters in business writing today? How can we present a consistent professional image, write clearly and concisely, and increase our response rate? And what should be avoided at all costs?
Join Natasha Terk, Owner and Managing Director of Write It Well and Adcom Designs will share her company’s dos and don’ts for writing effectively at work!
Who Should Attend
- HR professionals
- Small business owners
Participants Will Learn
- Use contemporary formatting techniques. Don’t write long dense paragraphs!
- Start with the most important message. Don’t bury the main point or request!
- Edit your message to include only what’s necessary. Don’t give the reader info they don’t need or want!
- Always keep your reader in mind. Don’t forget their role, interests, questions, communication style, and more!
- Pay attention to the “old fashioned” parts of letter writing. Don’t be sloppy with grammar, punctuation, openings, closings, or subject lines!
Natasha is a recognized expert on business communication in the workplace and is the author of seven books in The Write It Well Series on Business Communication. She leads the firm’s business operations and strategy in the US and ran an affiliate company across Asia for five years. Asia. Her job-relevant, outcomes-focused communication tools, training customization, efficiency, and customer service have grown Write It Well by 300 percent.
She has worked as an organization development consultant and trainer for over 15 years. She leads onsite and online trainings, team building, leadership development, strategic planning, and train-the-trainer processes with Fortune 500 companies, small and mid-sized businesses, and nonprofit and public-sector organizations.
She delivers technical writing programs for Sony Playstation, delivers a global management training program for McDonald’s, and leads workshops for Nestlé University. Her team also provides Hewlett Packard Enterprise and other clients with ongoing consulting services on communication strategy.